Importing and Updating Leads from BrokerMetrics

BrokerMetrics is a fantastic tool for pulling up-to-date contact information and production data on your market's agents, straight from your local MLS

For an existing Account

• Please watch the video below and follow those steps to import your data using our BrokerMetrics importer:

First, Log in to BrokerMetrics and select Proficiency Metrics.

Then Select All property types and Add all the counties or cities in the territory from which you’ll be recruiting.

Once you’ve selected the coverage Areas, click Search.

Note on searches:

• BrokerMetrics will only allow you to export a search with 2000 rows or less. If your search exceeds 2,000 results, you’ll need to narrow the search.
• Once you've pulled a search with 2000 results or less, select Contact Information, and check all columns to include in the report.
• You should create a set of saved searches which query by things like zip code or county so each search is under 2000 so it can be exported. Create a set of searches that are each under 2000, but when combined cover the territory that you want to recruit into.
• Once you import your saved searches into Brokerkit, you can reimport them monthly or quarterly to bulk update your Brokerkit database to keep it in sync with the MLS and to capture new agents and updates on agent office and production information. Be sure to save your searches so you can run them again later at your desired frequency.

A few things to note:

• We can import all columns from the BrokerMetrics CSV, so please send the full export with all columns without changing the column header names or removing columns. 
• You can also add columns in your spreadsheet with the header name "Referal Notes" and "Labels" if you want to add notes or labels to the records on import.
• Leave both Hide My Agents and Hide My Company Agents unchecked. We can remove agents from franchise partner-offices afterward, and this will allow us to update production for your agents as long as their roster email/agent ID is the same as what's listed in BrokerMetrics.
• Finally, Export to CSV by clicking the Export icon. Note that you may need to filter production ranges to export in batches of 2,000 leads or less.

Importing Your Data

For a new account

• If you are completing an onboarding form for a new account, please just attach the files exported following the steps above and we will import them for you.